Friday, January 27, 2017

Baltimore a "Charmopolis City" on the Rise

The Charm'tastic Mile of Baltimore the new proposed name for the charming 1.3 mile corridor that runs from MLK Jr. Blvd & Pratt Street to Harbor East has created a new marketing concept to help promote the City of Baltimore as it aspires to be more of a Metropolis city on the rise.

Giving it its own distinctive name for Metropolis, Baltimore will be known as a "Charmopolis City". Charmopolis combines Charm with Metropolis. Baltimore was given the nickname Charm City back in 1975 by a collection of advertising executives and then Mayor William Donald Schaefer.

There is a massive amount of planing and construction to the downtown-area to make the city more of a cosmopolitan hub that has the makeup of a Boston, Chicago & Washington D.C.

The "Charmopolis City" marketing campaign will be launched during the Spring/Summer of 2017.






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